beach
beach
from the city streets
from the city streets
Balanced luxury
Balanced luxury
living
living
to the
to the
Empowering ambitious women to live authentically beautiful lives everyday.
Elevate Your Everyday
Get Ready to Look and Feel Your Best
Elevate your style, amplify your brand, slip into your swimsuit and design your ideal life
Lifestyle Blog
Come get lost in a world of coastal dreams, city chic, and shoppable links to elevate your everyday style and look.
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Sunday Swim
Every woman deserves to feel confident and alluring in a swimsuit. Our unique designs stand out whether you're poolside in the city or soaking up the sun on a tropical beach.
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The Creative Edit
Transform your brand's social media presence with our bespoke content creation and management services, tailored to capture your unique voice and aesthetic while driving engagement and growth.
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The Perfect Planner
Unlock your full potential with our innovative planning tool, designed to help ambitious women like you set, track, and achieve your most audacious goals while maintaining daily productivity and work-life balance.
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Hi, I'm
Jordan Bates!
Meet Your Authentic, heartfelt, and stylish NASHVILLE-BASED GIRLY
Your go-to guide for blending coastal dreams with city ambitions. Born on the coast of Cape Cod and thriving in the heart of Nashville, I've mastered the art of living a life that's both beautiful and purposeful. I wear a lot of hats as a lifestyle blogger, swimwear designer, and social media strategist, but no matter what I’m doing, I'm passionate about helping ambitious women create a life that looks good and feels authentically amazing.
Whether I'm curating the perfect beach-to-brunch outfit, designing distinctive swimwear that makes you feel like a goddess, or sharing my secrets for turning goals into reality, my mission is to inspire you to elevate your everyday life. With a background in education and a knack for fearless storytelling, I bring a unique blend of relatability and expertise to everything I do. Together, we’re turning ordinary moments and outfits into extraordinary experiences.
MORE ABOUT ME
On the Blog
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FAVORITES FROM THE SHOP
Wallen Concert Outfit
get this look
Neutral Nike Sneakers
get this look
Brown and Gold Bikini
get this look
I'm Expensive Trucker Hat
get this look
Introducing The Perfect Planner:
Your Roadmap to an Extraordinary Life
Are you ready to turn your big dreams into achievable goals?
Meet The Perfect Planner – designed for ambitious women who want to make every day count.
This planner is perfect in every way, including:
- Yearly goal-setting pages to define your vision
- Quarterly check-ins to keep you on track
- Monthly layouts for big-picture planning
- Weekly spreads to balance your hustle and self-care
- Daily pages to prioritize tasks and celebrate wins
Whether you're building an empire or planning your next adventure, The Perfect Planner helps you design a life that's as beautiful as it is fulfilling.
Ready to elevate your everyday? Grab your Perfect Planner now and start creating your extraordinary life!
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